Professional Certificate in Multi-platform Storytelling for Small Business Visibility
Published on June 23, 2025
About this Podcast
HOST: Welcome to our podcast, today I'm thrilled to have [Guest's Name], an expert in storytelling and marketing, joining us to discuss the Professional Certificate in Multi-platform Storytelling for Small Business Visibility. Can you tell us a bit about what inspired you to create this course? GUEST: Absolutely, I've seen so many small businesses struggle with visibility, and I believe that effective storytelling is the key to connecting with audiences. I wanted to create a course that empowers entrepreneurs to harness this power. HOST: That's fantastic. In your experience, what are some current industry trends when it comes to multi-platform storytelling for small businesses? GUEST: There's a growing emphasis on authenticity and personal connection. Consumers want to engage with real stories, not just sales pitches. Also, visual platforms like Instagram and TikTok are becoming increasingly important. HOST: Yes, authenticity is crucial. Now, what would you say are some of the challenges faced in this field, or perhaps when learners are trying to grasp these concepts? GUEST: One common challenge is finding the right balance between promoting your business and sharing genuine stories. It's also about understanding each platform's unique audience and tailoring content accordingly. HOST: That's a great point. Looking forward, where do you see the future of multi-platform storytelling for small businesses going? GUEST: I think we'll see even more immersive experiences, like virtual reality and augmented reality, being used to tell stories. And with advancements in AI, there will be opportunities for more personalized storytelling. HOST: Exciting times ahead indeed! Thank you so much for sharing your insights with us today. If our listeners want to join the course, where can they find more information? GUEST: They can visit our website [website link] to learn more and enroll in the Professional Certificate in Multi-platform Storytelling for Small Business Visibility. HOST: Wonderful, thank you once again, and I'm sure our listeners will find this course incredibly valuable. For everyone listening, don't forget to check out the link in the show notes. Until next time, stay curious!
