Global Certificate Course in Emotional Intelligence for Sales and Marketing
Published on June 22, 2025
About this Podcast
HOST: Welcome to our podcast, today we're excited to have Dr. Jane Smith with us, an expert in emotional intelligence and sales strategy. She's here to talk about the new course she's involved in, "Global Certificate Course in Emotional Intelligence for Sales and Marketing." Dr. Smith, can you tell us what inspired you to create this course? GUEST: Absolutely, host! I noticed a gap between traditional sales and marketing training and the soft skills needed to truly excel. Emotional intelligence can bridge that gap, leading to better customer relations and team collaboration. HOST: That's interesting. Can you share any personal experiences where emotional intelligence has made a significant impact on sales or marketing success? GUEST: Of course. Early in my career, I struggled with closing deals. After developing my emotional intelligence, I was able to better understand my clients' needs and build stronger rapport, which significantly improved my sales performance. HOST: It's amazing how understanding emotions can impact our professional lives. Now, let's discuss current industry trends. How does emotional intelligence fit into the current sales and marketing landscape? GUEST: Emotional intelligence is becoming increasingly vital. With so much competition, businesses are realizing that empathy, self-awareness, and relationship-building are key differentiators in today's market. HOST: Speaking of challenges, what obstacles have you encountered while teaching emotional intelligence in a sales and marketing context? GUEST: The main challenge is helping participants understand that emotional intelligence is not just a buzzword; it's a skillset that requires practice and development, just like any other business skill. HOST: That's a great point. Lastly, where do you see the future of emotional intelligence in sales and marketing? How do you think this area will evolve? GUEST: I believe emotional intelligence will become a mandatory component of professional development in sales and marketing. As AI and automation become more prevalent, the human touch will be even more crucial for success. HOST: Dr. Smith, thank you for sharing your insights and experiences with us today. We're excited to see the positive impact this course will have on sales and marketing professionals worldwide. For our listeners, you can learn more about the "Global Certificate Course in Emotional Intelligence for Sales and Marketing" by visiting our website. Thanks for tuning in!
