Certified Professional in Transmedia Storytelling for Customer Service
Published on June 22, 2025
About this Podcast
HOST: Welcome to our podcast, where we explore innovative courses and their real-world impact. I'm thrilled to have Sarah, an expert in transmedia storytelling for customer service, with us today. Sarah, can you briefly introduce the concept of this unique certification? GUEST: Absolutely! The Certified Professional in Transmedia Storytelling for Customer Service empowers customer service professionals to create engaging narratives across multiple platforms, blending storytelling techniques with customer engagement strategies. HOST: Fascinating! How have you seen storytelling transform customer service experiences in your career? GUEST: Storytelling adds a personal touch, making interactions more memorable and positive. It helps create a connection with customers on a deeper level, ultimately improving their overall experience. HOST: That's insightful. Can you share any current industry trends that highlight the importance of transmedia storytelling in customer service? GUEST: Sure. Personalization and omnichannel support are two major trends. By combining storytelling with customer engagement strategies, professionals can effectively address these trends and provide exceptional service. HOST: What challenges have you faced or observed when teaching this subject to customer service professionals? GUEST: Some struggle to adapt traditional storytelling techniques to a customer service context. However, with practice and guidance, they quickly grasp the concepts and see the value in this approach. HOST: Great to hear that! Looking forward, how do you envision the future of transmedia storytelling in the customer service industry? GUEST: I believe it will become an essential skill for customer service professionals. As technology advances and customer expectations evolve, the ability to craft engaging narratives will set successful practitioners apart. HOST: Sarah, thank you for sharing your insights and experiences related to the Certified Professional in Transmedia Storytelling for Customer Service. We're excited to see the impact this course will have on the industry! GUEST: Thank you for having me. It's been a pleasure discussing this unique and valuable course.
