Graduate Certificate in Esports Mobile Marketing

About this Podcast

HOST: Welcome to our podcast, today I'm thrilled to be talking with an expert in the field of esports marketing. We're discussing the exciting new course, "Graduate Certificate in Esports Mobile Marketing." To start, could you share a bit about your experience and why this area is so fascinating? GUEST: Absolutely, I've spent over a decade in traditional sports marketing before transitioning to esports. The growth and enthusiasm in this space are incredible, it's like nothing I've ever seen before. HOST: That's amazing! Now, let's talk about the course. What are some current trends in esports mobile marketing that students can expect to learn about? GUEST: Students will dive into topics like influencer partnerships, community building, and innovative mobile ad strategies. It's all about engaging audiences where they spend their time - on mobile devices. HOST: Speaking of challenges, what do you think are the biggest hurdles when it comes to marketing in the esports industry, especially on mobile platforms? GUEST: One challenge is staying up-to-date with constantly changing technology and user behavior. Another is cutting through the noise to reach and retain the attention of the target audience. HOST: Great insights! Looking forward, where do you see the future of esports mobile marketing headed? Any predictions or areas of growth? GUEST: The future is bright. With expanding global reach, increased mainstream recognition, and the rise of mobile-only tournaments, there will be even more opportunities for professionals with the right skills. HOST: That's inspiring and makes our course all the more relevant. Thank you so much for joining us today and sharing your expertise. It's clear that the "Graduate Certificate in Esports Mobile Marketing" is a fantastic opportunity for anyone looking to break into or advance in this dynamic field. GUEST: My pleasure, thank you for having me. I'm excited to see the great things that your students will accomplish!